Where to? Origins and Destinations of TNC and Transit Trips Based on Mobile Devices

Over the past decade, the rapid development and adoption of mobile computing and telecommunications technology has begun to disrupt established business models based on providing mobility services that were previously available primarily through the public sector (particularly public transit agencies) or that were privately provided through households’ and firms’ directly-owned and operated vehicles. Transportation has entered an era of immense change, with many transportation network companies (TNCs) both complementing and competing with public transit.

Institutions And Information Technology To Support Service Integration In Multimodal Employment Transportation

The Madison, WI region is adding more jobs than workers and currently faces a labor shortage. To address this challenge, in 2018, the Wisconsin Department of Workforce Development launched the Commute to Careers program (CtC) to reduce transportation barriers for unemployed, low and moderate-income workers. In October 2018, Union Cab Cooperative of Madison—the largest taxi company in Madison—was awarded a CtC grant to develop an affordable shared ride taxi service.